Course Summary
An in-depth two day immersion into the world of Agile Product Management.
This Scrum training course is full of practical, real world techniques that can be implemented immediately at your workplace. This course will allow your organization to enjoy the many advantages Scrum has to offer. Hands-on exercises demonstrate key concepts and let you experience the benefits of Scrum firsthand.
Duration
2 days.
Objectives
- Properly align your development efforts around building the highest business value features first
- Ensure that the right features are being implemented for the right reasons at the right time
- Effectively and efficiently incorporate new insights into the product during the project lifecycle
- Rapidly respond to changing market conditions
- Increase customer satisfaction and time-to-market delivery
- Gain organizational trust and improve your team's reputation for on-time and on-budget delivery by setting them up for frequent successes
- Achieve greater flexibility and bring value to your organization by adding another tool to your toolbox
Audience
Technical professionals associated with the specification, design, development and testing of products will benefit from this two-day program. Some of the professionals this will benefit include:
- Product Managers/Business Analysts
- Functional/Operational Managers/Directors
- Project Sponsors
- IT Leadership (Managers/Directors/VPs/CIOs/CTOs)
- Anyone interested in learning the benefits of Scrum for Product Management
Outline
I. Introduction
Align what you already know to what we will cover in class, get to know fellow course attendees, meet your instructor, and get a preview of how to prioritize product features
- Where do you stand
- Standing survey
- Learning objectives
- Who is your instructor
- Classroom etiquette
Exercise: Buy a feature — In this collaborative group approach to prioritization, explore the concept of assessing business value and gaining consensus
- A quick note on note taking
II. Scrum's history
Learn the origins of agile and Scrum, find out about the Scrum Alliance and its mission to promote
- Scrum
- History
- Agile umbrella
- Agile manifesto
Exercise: Agile principles $mdash; The founding fathers of agile defined 12 principle's that characterize and agile environment, find out what they are, which are most important, and how your organization may be challenged to adopt them
- Market share
- Scrum Alliance
III. Scrum usage
Is Scrum a silver bullet? Find out when and where to apply Scrum.
- Think and write
- Types of work
- Defined process control
- Empirical process control
Exercise: List types of defined and empirical work — Analyze types of work and choose several that are suited for defined and empirical process control
- Shout out
IV. Values
Scrum leadership is based on 5 values, find out what they are.
- Think and write
- Scrum values
V. Scrum framework
A general overview of the Scrum process as well as a common vocabulary for both agile and Scrum terms.
- Scrum
- Scrum process
- Agile and scrum concepts
Exercise: Agile and Scrum concepts — Find out what you remember about Agile and Scrum terms in this group based exercise.
VI. Roles and responsibilities
Find out who is responsible for doing what on a Scrum team.
- Take a guess
- Team
- Product owner
Exercise: product owner deep dive — In this detailed case study put yourself in the shoes of the product owner and determine the best course of action to take.
- ScrumMaster
Exercise: Manager/Employee — In this minor physical challenge, experience the difference between command and control and servant leadership
Exercise: Fact or Crap — Play this card based game in a group in order to re-enforce your learning of the roles and responsibilities in Scrum.
- Pair share
VII. Scrum simulation
There is no better way to learn Scrum than to experience if firsthand
Exercise: Scrum simulation instructions – Learn the topic of your Scrum simulation and define roles within your team
VIII. Product vision
A product vision is the beacon shinning through the fog, learn how to create a compelling vision statement to guide your team
- Vision
Exercise: Create a product vision statement – With the help of your stakeholders develop a compelling vision statement to guide your team
IX. User roles and personas
In order to not miss any key requirements for your product it's important to identify user roles and define user personas
- User roles
Exercise: identifying user roles – Identify the user roles of your product
- Personas
Exercise: develop a persona — Develop a persona for your product
X. Backlog seeding
After developing a product vision statement it's time to seed your product backlog with requirements
- Product backlog
- Iceberg
XI. User stories
The user story format has emerged from the agile community as "the" way to document product backlog items, learn this simple and effective technique
- User stories
- Acceptance criteria
Exercise: Seed the product backlog — With the help of your stakeholders author user stories (with acceptance criteria) to support your product vision
XII. Relative estimation
In order to answer the prioritization question it is important to know the complexity of implementing a specific backlog item, learn how Scrum team's provide this key piece of information
- Relative estimation
- Planning poker
Exercise: Chinese zodiac points – Walking one-by-one through the animals of the Chinese zodiac relatively rank them by physical size
XIII. Assessing business value
Now that you know how complex a backlog item is, it's time to asses business value, learn a basic technique that can be applied immediately
- MoSCoW rules
Exercise: Prioritize your product backlog – Utilizing MoSCoW rules assess business value and rank order your product backlog
XIV. Ceremonies in Scrum
The Scrum process is bookend with key meetings as well as a daily ceremony, time to learn them all
- Sprint
- Sprint planning "the what"
- Sprint planning "the how"
- Daily Scrum
- Sprint review
- Sprint retrospective
- Sprint overview
XV. Day 1 conclusion
After completing an action packed day, it's time to debrief and plan for tomorrow
- Q&A
- Taking your temperature
- Closing celebration
XVI. User story writing workshop
What makes the difference between a good or bad user story, learn how to tell the difference, and set your team up for success in Scrum
- Group discussion
- INVEST criteria for good user stories
- Best practices
Exercise: User story writing workshop — In this deep dive workshop learn how to apply the latest techniques in group collaboration, silent working, and driving innovative thinking
- Stand and stretch
XVII. Advanced prioritization
Now that you have the basics of assessing business value it's time to layer on the advanced techniques in order to add additional tools to your toolbox
- Priority
- Kano analysis
- Financial models
- Advanced prioritization techniques
- Fire fighting
Exercise: re-prioritize the product backlog — Apply your favorite technique for assessing business value and re-prioritize your product backlog
- Pair share
XVIII. Tracking team progress
Scrum provides daily transparency into team progress as well as the ability to forecast long-term completion dates
Exercise: ball points - In this minor physical challenge, experience the difference between estimated and actual velocity
- Velocity
- Burn-up charts
- Burn-down charts
- Information radiators
- Scrum boards
- Beat the clock
XIX. Additional ceremonies
Scrum is full of planning meetings and techniques, so much so that you will be surprised
- Product road-mapping
- Company milestones
- Market timing
- Technology architecture
- Product road-map example
Exercise: create a product road-map — Map our your products future 9 to 6 months in advance
- Release planning
- Cadence
- Release plan example
Exercise: Create a release plan — Plan when you will release your products "potentially shippable product increments" to your customers and end users
- The planning onion
- Backlog grooming
- Estimating
- Pass that question
Exercise: product box — Identify product features that are exciting to your customers by designing the product box
XX. Areas to watch for
Learn from your instructors experience key areas to watch out for as you go about implementing
- Scrum
- Gaining consensus
- Technical debt
- Definition of "done"
- Abnormal sprints
- Scrum "buts"
- Scrum smells
Exercise - The Scrum café or Open Space Technologies — utilizing one of these innovative frameworks you will have the opportunity to explore the classes deepest questions on Scrum
XXI. Day 2 conclusion
Time to celebrate the learning and make future plans for action at the conclusion of the course
- May we quote you
- Resources
- Q&A
- I like my neighbor who…
- Closing celebration
Featured Exercises
Buy a feature — In this collaborative group approach to prioritization, explore the concept of assessing business value and gaining consensus
Agile principles — The founding fathers of agile defined 12 principle's that characterize and agile environment, find out what they are, which are most important, and how your organization may be challenged to adopt them
List types of defined and empirical work — Analyze types of work and choose several that are suited for defined and empirical process control
Agile and scrum concepts — Find out what you remember about agile and Scrum terms in this group based exercise.
Product owner deep dive — In this detailed case study put yourself in the shoes of the product owner and determine the best course of action to take.
Fact or crap — Play this card based game in a group in order to re-enforce your learning of the roles and responsibilities in Scrum.
Scrum simulation instructions — Learn the topic of your Scrum simulation and define roles within your team
Create a product vision statement — With the help of your stakeholders develop a compelling vision statement to guide your team
Identifying user roles — Identify the user roles of your product
Develop a persona — Develop a persona for your product
Seed the product backlog — With the help of your stakeholders author user stories (with acceptance criteria) to support your product vision
Chinese zodiac points — Walking one-by-one through the animals of the Chinese zodiac relatively rank them by physical size
Prioritize your product backlog — Utilizing MoSCoW rules assess business value and rank order your product backlog
User story writing workshop — In this deep dive workshop learn how to apply the latest techniques in group collaboration, silent working, and driving innovative thinking
Re-prioritize the product backlog — Apply your favorite technique for assessing business value and re-prioritize your product backlog
Ball points — In this minor physical challenge, experience the difference between estimated and actual velocity
Create a product road-map — Map our your products future 9 to 6 months in advance
Create a release plan — Plan when you will release your products "potentially shippable product increments" to your customers and end users
Product box — Identify product features that are exciting to your customers by designing the product box
The Scrum café or Open Space Technologies — utilizing one of these innovative frameworks you will have the opportunity to explore the classes deepest questions on Scrum

